Image by talented illustrator  Sara Boccaccini Meadows

Image by talented illustrator Sara Boccaccini Meadows

Respect, Equality, Diversity

This is the year 2019 - but it feels sometimes like we could be in the last century.

On June 1991, half a million swiss women went on strike to demand an equality law. It came into force 1996 but there is still work to do for an equal society -  this is the occasion for the WOMENSTRIKE in Switzerland today. Read our thought bellow.

In 2019 there is still a "pay gap". Which means: Women get paid about 20% less than men for the same job.
This is why we decided to give a 20% discount on all orders today and this weekend!
Just use the code EQUALITY at checkout.

A little chronology
Womens rights in Switzerland

Only 48 years ago the universal women's suffrage was introduced in Switzerland - compared to New Zealand in 1893, Germany 1919 and the US in 1920. Formal gender equality arrived very very late here.

Only as of 1985 women were granted equal rights to men within family life. Until this date men had legal authority over their wives. Meaning that a husband could prevent his wife from working, moving or managing her money. And it's only since 1992 men that sexual abuse within marriage is considered a crime in the eyes of swiss law. 

Gender equality and equal pay for equal work had become a part of the Swiss constitution in 1980 - but numbers show that this is no reality. 

Since 2005 women in Switzerland finally have the right to 14 weeks of paid maternity leave - in contrast men who have to leave work because of the military service get their days off paid by the state since the second world war. There is a law protecting the women to keep her job after coming back from the maternity leave - and still, every 10 minutes a contract is terminated for women coming back from the leave.

We rank 20th in the international gender gap report - after Nicaragua, Ruanda and Namibia - just saying...

Sometimes I cannot really believe all these inequalities exist still in practice. And I know many women do not either. Did we become too comfortable and well off?? Numbers show us a sad reality and should motivate us all to speak up!

Think about it, read about it, talk to your friends, family and your colleagues and demand equality for all gender!

Today. Not tomorrow. Now.

PopUp Salon

JUNE 6 - 18

We team up with some befriended local brands for a two week PopUp Shop in Zurich! Discover beautiful prints from India by Komana, fun Pyjamatz for small and big ones and the cooles bathsuits by Volans net to our collection for two weeks at Ankerstrasse 8 - 8004 Zürich!

O P E N I N G : T H U R S D A Y / J U N E 6 - 6 PM

HOURS: THUR - FRI 11 AM - 7 PM / SAT 10 AM - 5 PM

A personal Note

I hope you spend some beautiful calm days between the years. I love these days and took some time for reflections and want to share some personal thoughts with you.  

This year, the Jungle Folk community grew a lot and it has also gotten more closely knit together.
It`s this what I envision with Jungle Folk; building relationships with you, friends, family and partners as well as with the artisans and craftswomen/men we are working with.

In 2018, I visited our partners and communities in India, Peru, and Portugal to further deepen the relationship with them. These trips have confirmed to me that we are doing the right thing: that we do really have a positive impact on life and that the money we are investing in the production and materials for the Jungle Folk clothes is also flowing to the right hands. 

There is, for example, the remote village in the northeast of India, Bhagayan in the department of Jharkhand, where our peace-silk and organic-cotton fabric comes from and which I visited in March this year. The whole village is working with peace-silk, growing the cocoons, spinning the threads and weaving fabrics on handlooms in their simple houses made of clay. There is not much else of economic activity around - even agriculture is difficult in this dry region.

We are so happy that we could weave and dye over 2000 meter of fabric in Bhagayan this year, thereby giving work to some 30 people.

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Between October and November, we visited Peru and got completely immersed in the topic of the Alpaca fibre. I traveled along the production line. First trekking several days through the Andes on over 5000-meter altitude to meet „Alpaqueros“, the families herding the Alpacas. Then, we visited the yarn producers in Arequipa, where the wool is spun and dyed with low impact dyes (we use 100% natural alpaca since it comes in around 20 different shades from white and greens to browns and blacks). Finally, we spent time with the families in Lima where the JUNGLE FOLK clothes are knit and sewn.

This year JUNGLE FOLK moved to a bigger beautiful studio in Zurich where we have held two events already. We will do more of these in 2019. It’s a place where we want to welcome you always and will be happy to sit down over a cup of coffee and share experiences.

It has been an exciting leg on the Jungle Folk journey and we would not have walked it so briskly without YOU! Thank you for following and supporting us in building a community brand, developing timeless and sustainable garments for you.

I’m excited about the year to come and I wish to close this one with a big THANK YOU! 


Celebrating Summer!


TUESDAY 17 - 07 - 18
Shop, Drink, Love, Laughter & Dance

Mark your calendar and throw on your most gorgeous & colorful summer dress!! We invite you to join us for an evening with friends in one of the most beautiful summer locations in Zurich.

We joined forces with musicians, artists, dancers, paradise birds and other swiss sustainable brands to celebrate the SUMMER SALON. Will you be there too?

psssst! there is an additional 15% on our whole collection at the event


Get to know some of the brands we love! 

Collaboration, supporting each other, exchaning and creating new beautiful things: yes we do this a lot! Here are a few of the befriended brands you'll find at the Summer Salon - check them out and support our local heroes! 

Thoughts on the Fashion Revolution

It is a known fact, that the fashion industry is opaque, often exploiting and environmentally damaging industry. 

Still, it needed a catastrophe as the collapse of textile factories in Bangladesh to make people all over the world aware, that what we buy has a price. This price is often paid by workers in far away countries, where regulations are not as strong as in our Western world, where politicians are often corrupt and factory owner guided by profit and numbers. 



Two years ago I so decided to expand my commitment and working for a more sustainable fashion industry not only through Jungle Folk but by joining the international Fashion Revolution Movement and raise awareness of the true cost of fashion in Switzerland, where I live. 

I took the role of country coordinator for Fashion Revolution Switzerland and am now working with more and more motivated people and brands which are engaged and who show that change is possible. We work towards a long-term industry change, ethical fashion is not a trend it is becoming the new normal. 


More and more people are inspired and ask #whomademyclothes. This week marks the 5th anniversary of the Rana Plaza collapse where 1135 people died and over 2400 were injured and yes there have been some changes, big companies have started to publish their supplier list, there is a lot of work for indexes and the control of working conditions. Consumers do not buy just products anymore but they are looking for clothing with stories, identity, and a soul. 

This is what I hope to support through the time and energy I invest in the movement of Fashion Revolution and this is what I want to offer with Jungle Folk. I want to be transparent, I want to tell the stories, I want to work with communities whom I support and empower by working with them.

At the FASHION REVOLUTION DAY in Zurich, we celebrate the makers, brands, and people who work for a different kind of industry. We built up an event with an amazing team of idealists, can-doers - now friends. A day filled with everything; workshops, speeches, art performances, a market with 30+ brands, a panel discussion, and a catwalk.

I hope to see you there, to see your engagement and commitment to change and motivate you all to ask #whomademyclothes.

South Indian Handloom Cooperatives


Our passion are the pieces we develop closely with artisan communities, working with antique techniques and make limited editions of pieces which are 100% handmade. This season we worked with a community of weavers from Southern India to make some beautiful striped summer fabrics and a series of Kaftans, Tops and Trousers.

We partnered with the handloom cluster Kanhirode Weavers in Kannur. The southern Indian state of Kerala is governed by the communist party and re-elected almost ever since the 1950ies. The model of cooperatives is widespread. The 400 weavers (mostly women) working at Kanhirode are not employed but own the cooperative themselves, the turnover and profit is split equally among all members. The weavers mostly work 6-8h a day, 5 days a week. 

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The coopertive buys raw cotton yarns and dye them in VAT dyes. The water goes through a 6 step purification plant before being fed back into the water system.


400 people work at the Kanhirode Handloom cluster. Depending on the order volume they do have more or less work. Mostly they work for the national market and weave cotton fabrics for the school uniforms of Indian kids. By working with them we hope to increase their possibility to employ people all year through. 


The Essentials


Our Essentials Line is composed of timeless basics you can find at Jungle Folk all year round and will be able to wear forever (or let’s say almost forever).

The Essentials Line is developed with a lot of dedication to versatility and quality. Over the years we’ve perfected each piece and made them flattering for many body-types.

The entire collection is ethically manufactured, only using high quality natural and organic fabrics. Most pieces are made out of soft organic pima cotton like the shirts Esperanza and Olivia or the Lili Dress.

The everyday favorites will accompany you to wherever your adventures, travels and life may take you. What do you need more?



The Drift Collection is inspired by icebergs, the movements of water as well as the Mobiles of the Artist Alexander Calder. A Capsule Collection with beautiful natural materials like baby alpacawool,blends of organic cotton and wool and also with reused cashemere. 



Jungle Folk Summer Party

Jungle Folk Summer Party


Lass uns zusammen den Sommer begrüssen. 

Wir freuen uns auf viele schöne Gespräche 

zu erfrischenden Drinks, feinem Kuchen, Musik 

von der Singer-Songwriterin Ursina 

(ursinamusic.com) und 10% auf unsere ganze Sommerkollektion

13. Mai 2017, 14  –  17.00 Uhr

im Gartenhof, Gartenhofstrasse 1, 8004 Zürich

Let the summer in!


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Much of the global fashion industry is opaque, exploitative and environmentally damaging and desperately needs revolutionary change. We love fashion, but we don’t want our clothes to come at the cost of people or our planet.
— http://fashionrevolution.org/

This week is fashion revolution week. A movement that was born as a reaction to the terrible accident in the factory Rana Plaza in Dhaka, Bangladesh. On 24 April 2013 many women, men and children were killed and injured when the Rana Plaza complex collapsed.

The fashion industry is unethical, dirty and intransparent. After the oil industry, the fashion industry is the second most polluting in the world. That's why we want to come together this week as part of a global movement calling for a fairer, safer, cleaner fashion industry.

We need to act now.

4 things we can do to change the situation

RAISE AWARENESS. The Fashion Revolution has grown into a worldwide movement and people all over the world are raising their voices against how the fashion industry is run. Many people still aren’t fully aware of the conditions and the negative effects of the fashion industry so we need to keep educating and telling people.

ASK YOUR BRAND. #Whomademyclothes? Demand transparency and better working conditions from well established brands. Make our voices heard. The bigger the movement gets and the more letters the big fishes in the fashion industry receive the faster they will have to act.

BUY CONSCIOUSLY. Slow fashion is a thing and it comes in different shapes and sizes. There are many brands that are following the movement and are using natural, certified fabrics and working in factories with fair wages and working conditions. Slow fashion is sexy. Slow fashion is cool. 

BUY LESS. The amount of waste we create by throwing away our clothes every year are unimaginable. On average each American throws away roughly 70 pounds of clothing and other textiles per year, equivalent in weight to more than 200 men’s T-shirts. The prices of fashion are at an all-time low and we don’t value the clothes that we wear and throw them away after a short period. Go for quality instead of quantity.


Our founder and creative director, Pauline Treis, is country coordinator of the fashion revolution Switzerland and organises the Fashion Revolution Day Switzerland on the 29th of April in Zurich. We would like to invite you to join us for this event which celebrates all the designers, creators, brands, stores who work for a more ethical and sustainable future of fashion.

Where: Photobastei, Sihlquai 125, 8005 Zürich


13:00 - 21:00 Fair Fashion Market with over 30 sustainable brands and shops

13:00 - 17:00 Different free 30 min workshops, for program check here

13:00 - 17:00 Film screenings

18:00 - 19:00 Panel discussion about the challenges of the fashion industry and the responsibility of the consumers

19:00 - 24:00 Apéro and live music

Let's change the fashion industry together. Fashion should feel good!