Calling 2016 an eventful year is probably an understatement. On the global level it has been a very sad and unsettling year. It it more important today than ever to live a conscious life and to engage for a more equal world.
We are convinced that small movements like Jungle Folk - grass roots initatives which are engaged and consistent - can inspire others to stand up for their beliefs and make a difference. We encourage you to question, to discuss and to define how each and everyone of you can get involved and what impact your actions will have. We believe in global responsibility to act upon inequalities and to stand up for a fairer and sustainable world.
For Jungle Folk 2016 was a year full of positive changes. Besides nurturing our partnership with an artisanal community in Banja Luka, Bosnia, we also started working with a fair trade cooperatives in Lima, Peru. We have extended our reach by presenting Jungle Folk at the Berlin Fashion Week for the first time and working with new boutiques all over Switzerland. We launched two beautiful collections of timeless essentials and we ran a PopUp with our friends from ParkBags for six months.
We are looking forward to even more exciting news in 2017. In two weeks we will be in Berlin again, presenting the next collection at the trade fair Greenshowroom, in spring we will launch our dreamy Cabo collection and we have a series of private shopping events awaiting you. In April we will be organizing the Fashion Revolution Movement in Switzerland and are planning a mayor event with panel discussions, films and workshops. For all of our followers in the Netherlands and Germany, soon you will find Jungle Folk in Amsterdam and Augsburg!
We're starting the year 2017 full of confidence, love and motivation and wish all of you the same. Thank you for supporting us on our journey!